From the Editor By Judi Moreo Dear Women Entrepreneurs, Welcome to Choices magazine – a haven for [...]

Not many people have the privilege of describing an entrepreneur’s lifetime journey—the trials, victories, heartaches, and joys—all viewed from the sideline only a sibling can occupy. Such is the case with my sister, Nancy Haller, and me. Her bio is impressive, and her work is notable.

These are the three values by which Raimonda Jankunaite lives her life: Believe in your ideas and dreams, dare to achieve success and conquer your goals, and then use that experience to inspire and impact others. An unstoppable dynamo in entrepreneurship and empowerment, Raimonda Jankunaite commands attention and admiration.

Thank You for Being a Part of Our Journey! We are immensely grateful to have you in the Choices community, where inspiration meets action. Your presence enriches our collective experience, and we deeply appreciate your support as we navigate this transformative journey together.

We all hear the advice, “Take care of yourself first” or “prioritize self-care,” but when you run a business, are responsible for many of the day-to-day tasks, and have a family to take care of, then overwhelm sets in, and you become last on the long ‘to-do’ list. Balancing life and maintaining good health while running a business is challenging.

Taking risks is one of the most challenging aspects of being in the marketing industry and business. You take the risk of putting yourself out into a new market or space that has never heard your name before. You risk putting time, effort, money, and resources into an idea or passion. You risk the possibility that your business might not succeed, and now you are left picking up the pieces.

The Power of Encouragement By Joan S. Peck “Way to go! You can do it!” These or [...]

Growing up, “emotional resilience” was unfamiliar, a concept not touched upon in my home or school life. This lack of understanding became apparent in how I acted out in school, reflecting the unrest I experienced at home. The prevalent mood of anger and tension within my family not only created a stressful home environment but also influenced my behavior in the classroom.

What were the reasons that led you to embark on the entrepreneurial path? Can you recall the mixed emotions experienced at the inception of this journey? I began my entrepreneurial venture driven to aid and empower fellow women. Additionally, the pursuit of financial independence, the autonomy of being my own boss, dictating my schedule, and allocating more time to my family were compelling motivations.

In a world evolving rapidly, where innovation and creativity are paramount, the influence of Drama skills (or soft skills in developing empathy and creativity to be solutions-driven) in shaping the entrepreneurs of tomorrow cannot be overstated.

In today’s ever-evolving world, women are redefining norms and breaking barriers across industries, becoming catalysts of change. However, the journey towards financial independence remains challenging for many of us. As women entrepreneurs, it is essential that we take charge of our finances, cultivate healthy financial habits, and pave our path to financial freedom.