CHOICES Magazine
Winter 2024 All About Entrepreneurs Issue
Smart Choices for Today’s Entrepreneurial Women
Women can excel as entrepreneurs in various industries, and the choice ultimately depends on individual skills, interests, and market trends.
Balancing Act
I distinctly recall the momentous decision to embark on the entrepreneurial path. During that period, I held full-time positions as an Associate Chairperson and Assistant Professor at a University, concurrently managing responsibilities as a mother to my children and a wife to my husband.
Women of Today: Exemplifying Entrepreneurial Excellence
In the rapidly evolving entrepreneurship landscape, women play an increasingly pivotal role in breaking barriers and reshaping industries.
Dream, Plan, Thrive
As creative entrepreneurs, the path to success is often painted with passion and strategy. But what happens when you’ve ticked off a primary financial goal and feel lost? It’s time to reevaluate your goals, not just in numbers, but in terms of emotional connection and broader ambitions.
Empowering Women in Business & Nurturing a Growth Mindset for Success
Women are increasingly breaking through barriers and assuming leadership roles. However, the journey to success is not without its challenges. One powerful tool women in business can wield in their pursuit of success is the growth mindset.
Competition to Collaboration
Competition - it’s a word we are brought up with. From competing at school to beating the other team in netball to vying for that top spot in the school leavers’ book! It’s no wonder that as we enter adulthood, this mindset is ingrained in our minds - always strive to be the best because there can only be one at the top. Sound familiar?
Rethinking Womanhood
In the tapestry of time, the image of a woman has evolved, yet some threads from the past still linger, weaving a prototype that doesn’t quite fit the modern woman of the 21st century.
Don’t Get Caught Being the “Monkey in the Middle”
Most of us have played the “Monkey in the Middle” game as kids. For those who may not know the game, it is where one stands in the middle and is designated as the monkey.
Meet the WEA Team
From founding businesses with minimal capital to inspiring thousands as a speaker, Judi’s journey reflects resilience.
Definition of an Entrepreneur
An entrepreneur is an individual who takes on the responsibility of starting and managing a business, typically with the goal of earning profit.
Welcome to the Women Entrepreneurs Associaton
The Women Entrepreneurs Association (WEA) is more than a networking group; it is a hub for connection, collaboration, and celebration. Providing a secure space for like-minded women entrepreneurs, WEA fosters an environment where members can brainstorm, share ideas, gain perspective, and offer mutual support with kindness, courtesy, and honest feedback.
The Significance of Connection, Collaboration, & Celebration
In the dynamic landscape of entrepreneurship, women are increasingly making their mark, breaking barriers, and redefining success.











